Autajon Étiquettes Méditerranée stood out at the digital label competition organised by Etiq&Pack, winning two awards in the Winegrowing and Best Use of Variable Marketing Data categories.
The 2022 Etiq&Pack competition showcased the site’s expertise in creating innovative, interactive and highly technical labels.
Innovative labels with unique printing processes
First prize in the Best Use of Variable Marketing Data category went to the “Scratch-off ink and random design” label.
Each bottle reveals a different female face thanks to a gold scratch-off ink and a unique printing technique. This process offers consumers a truly distinctive visual and sensory experience, a capability fully mastered by Autajon Étiquettes Méditerranée. The teams combine creativity with technical precision to achieve an innovative and faithfully rendered result.
A distinctive customer experience built around wine and mystery
In the Winegrowing category, the “Clé de la Passion” label created for Wines and Brands offers a unique interactive experience.
An opening-and-closing system hides one of six winemaking secrets beneath a flap. Each discovery turns the tasting into a playful and educational moment for the consumer. This concept combines aesthetics, curiosity and storytelling to strengthen the emotional connection with the brand.
In doing so, the site showcases the Autajon Group’s expertise in designing premium, highly creative labels.
A double distinction that confirms Autajon’s excellence
These two awards highlight Autajon Étiquettes Méditerranée’s commitment to innovation and bespoke creation.
They recognise the site’s ability to deliver real marketing added value through advanced printing techniques. Thanks to the diversity of its processes and the creativity of its teams, the site embodies the Autajon Group’s excellence.
These distinctions further strengthen its reputation as a preferred partner for brands seeking innovative and distinctive solutions.
