Autajon has been supporting the We Love Beer festival since 2021 to help brewers and strengthen its local presence in the Drôme.
The We Love Beer festival, the first beer festival in the Drôme
We Love Beer has become a flagship event for beer lovers in the Drôme over the past several years. The festival brings together more than 6,000 visitors each year and offers a friendly atmosphere focused on discovering regional and national brewers.
This event celebrates brewing diversity while showcasing genuine artisanal know-how.
The festival stands out for its warm atmosphere, which encourages encounters between enthusiasts and professionals. Visitors can explore a wide range of beers and enjoy a festive moment at the heart of the back‑to‑work season in the Drôme.
What Autajon does at the festival
Autajon takes part in the festival as a label printer specialised in the brewing industry and as a committed stakeholder in the Montélimar area. The Group has supported the event since 2021 to showcase brewers’ creativity and strengthen its longstanding ties with the region.
Local support and a spotlight on brewers
During the festival, Autajon presents the “Gold Medal” and “Silver Medal” labels to the award‑winning brewers, celebrating their work. This involvement increases producers’ visibility and highlights their excellence.
An opportunity to promote career opportunities
Autajon’s presence is also an opportunity to promote open positions at the Group’s Montélimar sites. This approach supports local employment and illustrates Autajon’s commitment to the economic fabric of the Drôme region.
